Dominik Schefer

freelance visual design and art direction

Available

I am a multidisciplinary Visual Designer from Austria with over 10 years of experience working on both agency and client sides, primarily in the fashion and e-commerce sectors. My expertise lies in branding, art direction (AI driven), and digital design, allowing me to create cohesive and impactful visual identities. www.dominikschefer.com

Expertise

Art Direction
Brand identity design
gen ai
Graphic Design
Performance marketing
Visual design

Industry areas

Design
Fashion and E-Commerce
Luxury Goods
Retail

Locations

Berlin
Remote

Teams

Milan Design Week Activation

On the occasion of Milan Design Week 2026, we honored the creative industry's favorite vehicle for inspiration and meeting the right people.Processing half-born ideas, serendipitous encounters, and a hint of sprezzatura . Five minutes is all it takes. We present: The Cigarette Break. A collectible pack, designed by our member Dominik Schefer and gathered people all over the city - the location only shared in a private WhatsApp group. The result: 22k organic impressions, 12% ER, 370 dms. A few weeks later: Amy Bradford from AD reached out, featuring our cigarette break in her cultural piece on smoking accessories.